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    Bewak: More flexibility and quicker payments

    Interview with Michel Seguin
    Director

    Activity

    #B2C
    #Sport and Leisure

    Bewak, pioneers in outdoor equipment

    Specialist in outdoor activities, Bewak has been equipping and advising nature lovers since 1994. The online store sells a selection of camping tents, leisure equipment and hiking gear. Items are chosen for their comfort and performance.

    Challenge: Adapting to orders

    Julia, customer service manager, and Michel Seguin, director of Bewak, were looking for a way to offer greater flexibility and confidentiality when settling orders. That's when they discovered the Fintecture Payment Request.

    With several thousand items in stock, Bewak does not offer all its products on the Internet. It's not uncommon for campers to contact the sales team to find what they're looking for. If the model is available in stock, but not on the site, the customer is invited to place
    an order for another item in the online range, and pay the difference if necessary. Booking and payment can also be made by telephone or e-mail.

    Solution: the bankcard alternative

    The Bewak team uses the Payment Request to generate payment links. These are sent to buyers by e-mail or from the Fintecture space:

    • when they have to pay a supplement;
    • when ordering by phone or email; 
    • if a card payment is rejected. 

    Thanks to the Payment Requesttransactions are validated from the payer's bank interface. This eliminates the need to transmit confidential data such as credit card numbers via an insecure channel (telephone or e-mail), and reduces the risk of fraud. The Bewak team is no longer confronted with customers who give up on finalizing their order because they don't trust the payment method used.

    Once initiated, transfers are irrevocable and immediate. They appear in real time in the Fintecture back-office. Bewak is guaranteed to receive the funds within 24 hours, and can therefore start preparing the order. In this way, the company honors its commitment to ship orders within the same day.

    Thanks to Fintecture and Payment Request, we have a secure solution to offer our customers when they order by phone or e-mail. This allows us to be hyper-agile and adapt to every request.

    Michel Seguin
    Michel Seguin
    Director

    Result: When the payment solution strengthens the customer relationship

    The Bewak team and their customers were won over by the user experience when requesting payment. It is now offered in place of a credit card for telephone orders and top-up payments.

    Bewak advisors explain the process and guide buyers through the transaction. This time of exchange and discovery of a new payment solution has strengthened the bonds between the brand and its consumers.

    33% Payment requests now account for 1 in 3 payments.

    They'll tell you better than we can

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    Optimize your company's payment efficiency

    Use Fintecture to optimize your collection process, increase payment acceptance, prevent fraud and grow your business.

    Twice a month, take part in our product webinars to find out more about our payment solutions. You can also contact our teams directly for integration advice to see the added value of Fintecture more quickly.